The Knickerbocker Hotel, opening today on the southeast corner of 42nd Street with views of Times Square, has partnered with NBA All-Star and former New York Knicks power forward Larry Johnson to introduce a fresh approach to on-site fitness. Johnson serves as the property’s fitness curator and worked with the hotel and boutique studio The Movement to design a modern health and wellness program for guests.
The Knickerbocker features two distinct gyms equipped with carefully selected cardio and strength-training machines chosen by Johnson. The cardio studio is outfitted with the latest treadmills, ellipticals and MyRide V3 spinner bikes by MATRIX, while the strength area offers equipment suited for full-body conditioning. Curated music playlists for both studios enhance workouts and help create an immersive, energizing atmosphere.
In addition to on-property group classes led by experienced instructors, hotel guests receive priority reservations for classes at The Movement’s Flatiron District studio. The Movement also provides in-room workout videos and guided city runs led by certified fitness professionals, making it easy for travelers to maintain consistent training while away from home.
Johnson explained the program’s purpose: “Fitness has become an essential part of our everyday lives. We want to offer hotel guests personalized training that matches—or even improves upon—their home routines. With a curated selection of top-tier equipment and thoughtfully designed offerings, we’re proud to deliver a guest experience that feels both innovative and surprisingly accessible.”
The partnership aims to blend convenience, quality and motivation. Whether guests prefer a structured strength session, an invigorating cardio workout, group classes or guided outdoor runs, the hotel’s fitness offerings are designed to accommodate varied schedules and fitness levels. Priority access to The Movement’s studio classes also gives guests the chance to try boutique-style sessions without the hassle of planning beyond their stay.
By combining hotel amenities with boutique fitness expertise and a high-profile curator, The Knickerbocker seeks to set a new standard for wellness-focused travel. The dual-gym setup, professional programming and digital on-demand options provide flexible ways for guests to pursue their fitness goals while enjoying a central Times Square location.
Overall, the collaboration with Larry Johnson and The Movement emphasizes personalized, high-quality fitness services that integrate seamlessly into a guest’s visit—helping travelers keep up with routines, discover new workouts and enjoy an elevated wellness experience during their stay.