Airbnb hosts can qualify as Superhosts by delivering exceptional service and maintaining a high-quality, welcoming home. Superhost status brings advantages such as higher search rankings and visibility to travelers. In addition, Airbnb has introduced a new program called Airbnb Plus, which offers an exclusive collection of carefully vetted properties.
Airbnb Plus highlights a curated selection of properties that meet strict standards for quality and safety, assessed through a detailed 100-item checklist. These homes are expected to offer reliable amenities, including fast WiFi and other features that guests commonly value. Airbnb Plus listings are searchable in a dedicated section of Airbnb’s site, making them easier for travelers seeking consistent, higher-end stays to find.
Hosts interested in Airbnb Plus submit an online application and pay a one-time fee of $149. If their property is approved, hosts may list at a premium nightly rate—typically in the $100–$250 range—reflecting the elevated standard of the listings. The program also provides practical support to approved hosts, such as professional photography of their space and optional consultations with interior designers to help meet the Plus criteria.
Although Airbnb Plus started as a smaller pilot, the program aims to expand significantly. Airbnb plans to grow the collection to include many more homes across dozens of destinations worldwide, giving travelers more reliable, quality-controlled options and offering hosts new ways to differentiate their listings and potentially increase earnings.