W Hotels Debuts Luxury Property in Morocco: Marrakech Opening Guide

Starwood Hotels & Resorts will introduce its W brand to Morocco with the opening of W Marrakech. Scheduled to open in 2017, the 148-room hotel will be situated in Marrakech’s lively Hivernage district, roughly 15 minutes from Marrakech Menara Airport.

The property will feature a signature restaurant and an all-day dining venue, alongside a destination bar and an outdoor bar. Guests will also enjoy the W Living Room, a contemporary reinterpretation of the traditional hotel lobby designed for socializing and relaxation. Leisure and wellness amenities will include a full-service spa, a well-equipped fitness center, and an outdoor pool deck. Business travelers will have access to a 24-hour business center.

Starwood already has a presence in Morocco with three hotels: Le Méridien N’Fis in Marrakech, and both Le Royal Mansour Méridien and Sheraton Casablanca Hotel & Towers in Casablanca. The addition of W Marrakech expands the company’s portfolio in the country and brings the W brand’s signature modern style and energetic atmosphere to one of Morocco’s most dynamic neighborhoods.

W Marrakech aims to blend the city’s rich cultural heritage with the brand’s contemporary design and vibrant social scene, offering both visitors and locals a new destination for dining, entertainment, and relaxation. With its central Hivernage location, convenient airport access, and a range of on-site facilities, the hotel is positioned to appeal to leisure and business travelers seeking a stylish, full-service experience in Marrakech.