Drenched in Southern charm—from the tall columns that frame its impressive 19th-century facade to the plush, upholstered comfort of its stylish guestrooms—The Willcox stands among the finest grand manor-house hotels. Nestled in leafy Aiken, South Carolina—once known to elite travelers as the Newport of the South—the property has a storied past; staff long ago even declined a lodging request from the Duke of Windsor during a busy Masters Week because the hotel was fully booked.
To mark the release of Baz Luhrmann’s film adaptation of The Great Gatsby, The Willcox is hosting a month of Gatsby-inspired events and experiences. From May 1–31, guests can book The Great Gatsby package, which includes a copy of the novel, poker chips and a deck of cards, a three-course tasting menu for two, and a special Gatsby cocktail delivered at turndown. Rates for the one-night package start at $165 per person. Guests may personalize their stay with optional add-ons such as a Willcox Signature Massage, roses, rounds of golf, and a selection of guided tours and walks. (Jay Gatsby, Nick, and Daisy are not included.)
Beyond themed packages, The Willcox offers an authentic Southern retreat with elegant common areas, attentive service, and accommodations that reflect the property’s historic character while providing modern comforts. The hotel’s public spaces—lounges, dining rooms, and refined outdoor areas—are ideal for relaxed conversation, cocktails, and small gatherings. Live jazz events and specially curated menus enhance the seasonal programming, especially during the month-long Gatsby celebrations.
Guests seeking a romantic getaway, a cultural escape, or a weekend near the region’s equestrian and social activities will find The Willcox an appealing choice. The hotel’s location in Aiken places it close to tree-lined streets, historic homes, and local attractions, making it convenient for leisurely strolls and exploration. For travelers interested in themed stays, the Gatsby package presents a playful, literary twist on classic Southern hospitality, pairing period-inspired touches with contemporary amenities.
Reservations for the special package and other seasonal offerings are available directly through the hotel. Whether visiting for the themed events or to experience the property’s timeless elegance, visitors can expect gracious service and an atmosphere that honors both history and comfort.