Name: Offer Nissenbaum
Title: Managing director
Company, city: The Peninsula Beverly Hills; Beverly Hills, Calif.
Number of employees: 400
Recent project: A year-long renovation
First job: Mail and information agent at The Park Lane Hotel
Little-known fact about you: I played NCAA ice hockey and soccer in college.
YOUR BUSINESS
Essential business philosophy: Our approach centers on teamwork and process management. We analyze every procedure to enhance the guest experience, increase staff satisfaction and create memorable moments that encourage repeat visits.
Our Innovation Committee includes representatives from every department who propose new services, policies and amenities, then design practical implementation plans. Recent initiatives include in-room check-in, a pet menu, an expanded children’s program and upgraded in-room dining options.
Best way to keep a competitive edge: Stay humble and never become complacent about past successes.
Yardstick of success: Over 21 years The Peninsula Beverly Hills has earned numerous honors, including being the only AAA Five Diamond and Forbes Five Star hotel in Southern California for 19 consecutive years. Equally telling is our 70 percent repeat guest rate, which reflects sustained guest satisfaction.
AS A TRAVELER
What is the most important item you take when traveling? Photographs of my three children
How do you spend your time on board? Catching up on reading
What is your favorite restaurant in the world? The Belvedere at The Peninsula Beverly Hills
What is your favorite destination: Italy and the South Pacific
ABOUT YOUR BRAND:
What can guests expect from The Peninsula Beverly Hills? We recently completed a full renovation of all 193 guestrooms, including 36 suites and 16 villas. The redesign emphasizes color and strengthens the relationship between the sunlit interiors and surrounding tropical gardens while preserving the hotel’s original aesthetic of classic elegance and intimate comfort—evoking a glamorous Beverly Hills estate.
Guests receive attentive service at every touchpoint: from dedicated airport concierges to welcome beverages at check-in and special touches for returning guests, such as monogrammed pillowcases. Dining and leisure options include cocktails in the Club Bar, fine dining at The Belvedere, legendary Afternoon Tea in the Living Room, alfresco meals on the Roof Garden and restorative treatments at The Peninsula Beverly Hills Spa. With California’s year-round sunshine, the rooftop pool, Jacuzzi and private cabanas create a relaxing resort atmosphere in the heart of the city.
What makes The Peninsula Beverly Hills unique? We combine the privacy and lush landscaping of a luxury resort with a central Beverly Hills location. Guests enjoy a 24-hour check-in policy, complimentary limousine service within Beverly Hills and Century City in our Rolls-Royce Ghost (subject to availability), and the distinction of being the only hotel in Southern California with dedicated airport concierges at LAX to streamline arrivals and departures.
What is the most challenging aspect of running the hotel? Our reputation is built on consistently exceeding expectations, which means we constantly raise our standards. Delivering that “wow” factor requires continuous innovation and relentless attention to detail.