10 Fresh Reasons to Plan a Trip to France’s Cognac Region

Already rich with cultural sites and experiences, the Cognac region of France has introduced ten new ways to enjoy this historic destination, inviting visitors to deepen their appreciation for its landscapes, craftsmanship and celebrated eaux-de-vie.

Blindfolded Cognac Tasting

Experience Cognac with your other senses: expert guide Florence Vilquin leads blindfolded tastings that sharpen the palate and nose by removing sight. This sensory journey highlights subtle aromas and layers of flavor. To reserve, email [email protected].

Discover Organic Cognac Production

Cognac Pasquet – JLP Cognac AB offers guided visits that cover organic viticulture and distillation, revealing the family’s eco-conscious practices and their approach to crafting Cognac from vineyard to glass. Book a visit through their site.

© Aurélien Terrade / BNIC

Sail the Charente River

Enjoy a relaxed cruise aboard Charentes in Flow’s Apero Boat, combining scenic views along the Charente with tastings of Cognac and regional bites—a leisurely way to connect with the terroir and local gastronomy.

Explore Cognac Aromas

At Cognac Voyer and Vaudon, join an olfactory workshop that challenges participants to identify the age of an unknown spirit. This hands-on experience trains the nose and reveals how aging shapes flavor profiles.

Create a Floral Globe

Maison Brillet invites guests to a private visit and tasting of Belle de Brillet liqueur, followed by a creative workshop to craft a floral globe—a poetic memento blending craft and sensorial memory. To book, email [email protected].

© Aurélien Terrade / BNIC

Visit Ageing Cellars

Distillerie les 1309 combines tradition with modern techniques. Guided tours showcase its ageing cellars and the state-of-the-art winemaking facilities, offering insight into both heritage and innovation.

Terrace Tasting with Cognac Enthusiasts

Evelyne and Pascal host terrace tastings that trace Cognac’s history and flavor variations, helping guests discover the Cognac that best suits their tastes. To reserve, contact [email protected].

Multisensory Coastal-to-Vineyard Tour

Les Hauts de Talmont presents a multisensory tour that moves from dramatic cliffs to vineyards and cellars, culminating in a blind tasting set against an estuary backdrop—an evocative route marrying landscape and taste.

Family-Run Tastings of Rare Cognacs

At Cognac Paul Giraud in Grande Champagne, experience a family-led tasting that traces Cognac from vineyard to cellar, including opportunities to sample rare bottlings and learn about regional heritage. To book, email [email protected].

© Aurélien Terrade / BNIC

Stay in the Heart of Cognac

Quai des Pontis, located by the Charente River, offers intimate accommodations and curated experiences such as tastings and sensory surprises in partnership with Cognac houses—an ideal base for exploring the region.

These new offerings enhance the region’s appeal for food and drink lovers, culture seekers and anyone interested in the craft behind Cognac. Whether through tasting, hands-on workshops, river cruises or immersive tours, visitors can now discover the Cognac region in fresher, more sensory ways.