London’s Claridge’s hotel has announced a special two-week collaboration with The Newt in Somerset, a country estate and working farm. Running from May 18 through May 31, the partnership brings The Newt’s rural character to the heart of Mayfair with large-scale installations, farm-sourced menus, a themed stay package and plenty of apples for guests to enjoy.
The highlight is a sculptural installation titled “A Farm in Mayfair,” which transforms Claridge’s Art Deco lobby into a pastoral tableau. Curated by The Newt and crafted by British artisans, the woven willow tower features a procession of animals — water buffalo, British White cattle, a stag, a ram, ewes and chickens — arranged as if ascending skyward and culminating in a single egg at its peak. Additional sculptures will flank the entrance to The Foyer restaurant and decorate the hotel’s Deco façade, extending the display across the property.
© The Newt in Somerset, Claridge’s
“We are honoured to invite our friends at The Newt to Claridge’s for the start of the summer season, when London is buzzing and in full bloom,” said Thomas Kochs, managing director of Claridge’s. “Once again, in true Claridge’s tradition, our famous lobby will be the centrepiece, coming alive with creative flair, visual splendour and a few surprises for guests and visitors.”
Throughout the collaboration, guests can wander a fragrant hallway lined with apples and help themselves. Crisp green Granny Smiths will be mixed with golden varieties to create a seasonal, aromatic welcome.
Menus in The Foyer and the Reading Room will showcase produce from The Newt’s estate, featuring heritage tomatoes, buffalo mozzarella, estate-reared British White beef and lamb, and seasonal rhubarb, strawberries and apples. Claridge’s Bar will serve The Newt’s Cyder, and a limited-edition Claridge’s x The Newt tote bag will be available in both properties’ shops and online.
© The Newt in Somerset, Claridge’s
“This collaboration is a celebration of our values, with both venues sharing a commitment to excellence, hospitality and artistry,” said Andrew Foulkes, CEO of Hospitality at The Newt in Somerset. “To see the spirit of The Newt — from our produce to our deep sense of place — brought to life at Claridge’s is very special, bringing a taste of Somerset to the heart of Mayfair during Britain’s most iconic flower show.”
For visitors seeking an immersive experience, Claridge’s is offering a special Claridge’s x The Newt Stay in Mayfair. The package includes bed and breakfast, a three-course meal in The Foyer and welcome gifts from The Newt, with rates starting from approximately $1,655.