Drenched in Southern charm, from the tall columns that grace its grand 19th-century facade to the plush upholstered comfort of its stylish guestrooms, The Willcox stands among the finest manor-house hotels. Located in leafy Aiken, South Carolina — long regarded by well-traveled visitors as the “Newport of the South” — the hotel’s history and hospitality reflect a refined, bygone era: staff once had to turn away the Duke of Windsor during a busy Masters Week because the house was fully booked.
To mark the release of Baz Luhrmann’s new film adaptation of The Great Gatsby, The Willcox is presenting a month of Gatsby-inspired events and experiences. From May 1–31, the hotel’s Great Gatsby package offers guests a curated stay that includes a copy of F. Scott Fitzgerald’s classic novel, a set of poker chips with a deck of cards, a three-course tasting menu for two, and a signature Gatsby cocktail delivered at turndown service.
Rates for the one-night package start at $165 per person. Guests can personalize and upgrade their stay with a selection of add-ons such as the Willcox Signature Massage, floral arrangements, golfing opportunities, and guided local tours and walks. The package aims to combine elegant period styling, live jazz soirées, and themed cocktails to create an immersive, nostalgic experience — though fictional characters like Jay Gatsby, Nick, and Daisy are not part of the offering.
Whether visiting for the Gatsby-themed events or to enjoy the hotel’s historic architecture, attentive service, and well-appointed accommodations, The Willcox offers a refined Southern retreat that blends classic style with modern comforts. Its location in Aiken provides easy access to tree-lined streets, equestrian culture, and local attractions, making it an appealing destination for literature fans, couples seeking a romantic getaway, and travelers who appreciate manor-house elegance.