NH Collection New York Madison Avenue has teamed up with Italian cashmere label Falconeri to offer a tailored winter program of guest experiences that combine luxury apparel and thoughtful hospitality.
© NH Collection New York Madison Avenue & Falconeri
The collaboration opens with an intimate shopping and styling evening at the hotel on Feb. 5. Guests can sample light bites and prosecco while discovering Falconeri’s cashmere collection, with an exclusive 20 percent discount on preferred pricing available during the event.
After the launch, Falconeri’s presence will extend across the hotel: selected pieces will be showcased in the lobby vitrine, and every suite will feature a co-branded Falconeri cashmere scarf for guests to enjoy during their stay.
“This collaboration reflects our approach to hospitality – layered, experiential, and deeply connected to design and culture,” said Carlos Salomon, general manager of NH Collection New York Madison Avenue.
NH Collection New York Madison Avenue will also introduce the Cashmere Suite Experience by Falconeri, a curated package that brings boutique service and signature comforts to the guest stay. The offering includes:
- Private shopping appointment with a Falconeri Cashmere Specialist at the brand’s New York flagship
- Round-trip transportation between the hotel and the Falconeri boutique
- Complimentary bottle of Franciacorta on arrival
- In-suite co-branded Falconeri cashmere scarf for use during the stay
- Complimentary Falconeri cashmere scarf to take home
- Falconeri brand materials provided in-suite
Hotel lobby © NH Collection New York Madison Avenue & Falconeri
“At Falconeri, we are passionate about sharing the craftsmanship and versatility of our cashmere in environments that reflect our values,” said Erica Cutroni, senior manager of Events & Partnerships at Falconeri.
Together, the hotel and Falconeri aim to create an elevated winter offering that blends refined design, personalized service, and the tactile luxury of Italian cashmere—appealing to travelers and local visitors seeking a distinctive, comfortable, and stylish stay.