SIGNIEL SEOUL HOTEL has quickly established itself as a leading luxury destination. Opened on April 3, 2017, the five-star hotel occupies floors 76–101 of Lotte World Tower, the world’s second-tallest skyscraper, and within eight months earned praise and awards, including being named Best New Luxury Hotel in Asia by readers of Global Traveler.
High rates of repeat visits reflect exceptional guest satisfaction. Signiel Seoul not only offers breathtaking views from some of the highest hotel floors in the world, but also delivers service and amenities that exceed contemporary luxury hospitality standards.
The hotel’s Grand Ballroom, located 324 meters above sea level and promoted as one of the highest event spaces globally, has become a sought-after venue for weddings and corporate functions. Demand for the hotel’s event spaces has been strong; Signiel Seoul met its first-year revenue targets for events, and the exclusive Fitness Club closed membership enrollment early due to high interest.
Dining options at Signiel Seoul have drawn wide attention. STAY Seoul, led by Michelin-starred French chef Yannick Alléno, welcomed more than 57,000 diners and is known for innovations such as a pastry-baking demonstration corner and a Pastry Library Showcase, both firsts in South Korea. The restaurant has become a city hotspot for exceptional culinary experiences. On the tower’s highest floors, the Sushi Bar attracts guests for its cuisine, panoramic setting and private dining offerings.
The Signiel Club on the 107th floor features a separate entrance and private facilities that appeal to international VIPs seeking discretion and tailored service.
With a guiding motto of “Live beyond expectation,” Signiel Seoul has consistently met and often surpassed guest expectations through attentive service, refined design and memorable experiences. The hotel’s success supports the brand’s expansion plans: by 2019, Signiel aimed to bring its premium service and amenities to Busan and other major cities worldwide.
For additional details, visit the hotel’s official website.