Bentley Reveals Exclusive Alpine Lodge in Austria

Bentley Motors has opened its first mountain lodge in Kitzbühel, Austria, and is now accepting private bookings from customers and friends of the marque. Situated at the foot of the Hahnenkamm—the famed venue of the annual World Cup alpine ski races—the Bentley Lodge Kitzbuhel offers an exclusive Alpine retreat in one of Europe’s most desirable mountain destinations.

The full-service, elegantly appointed chalet occupies a building that was originally a forester’s lodge built in 1919, the same year Bentley Motors was founded. The lodge blends historic character with contemporary luxury, providing guests with refined accommodation and full concierge services.

On-site and nearby activities cater to a wide range of tastes and seasons. Winter guests can enjoy world-class skiing right from the lodge area, while warmer months offer opportunities for horseback riding, fly-fishing, tennis and golf. The location also supports guided hunting experiences and leisurely alpine hikes, allowing visitors to experience the region’s natural beauty and traditions.

Guests at the Bentley Lodge Kitzbuhel benefit from a high level of bespoke service and exclusive amenities. Among the privileges is access to Bentley’s latest vehicles, available to guests during their stay for local travel and exploration, ensuring arrivals and excursions are enjoyed in comfort and style.

The lodge’s interior reflects a commitment to craftsmanship and detail, combining warm, timeless finishes with contemporary comforts. Public living spaces and private suites are furnished to a high standard, creating an intimate and relaxed environment ideal for families, groups of friends, or individual travelers seeking privacy and tailored hospitality.

With its combination of heritage architecture, personalized service, and prime Alpine location, the Bentley Lodge Kitzbuhel aims to deliver a discreet, luxurious mountain experience aligned with the brand’s reputation for excellence. Reservations are now open to Bentley customers and guests wishing to discover Kitzbühel from a refined, central base at the heart of the Hahnenkamm region.