Aloft Expansion Guide: New Features, Rooms, and What to Expect

Starwood Hotels & Resorts continues expanding its tech-forward Aloft brand in the United States with the opening of Aloft Buffalo Airport. This addition brings Starwood’s presence to six hotels across the greater Niagara region. Situated about 10 minutes from the main entrance of Buffalo Niagara International Airport, the new property is also under 15 minutes from downtown Buffalo’s restaurants, nightlife, galleries and theaters, and roughly 30 minutes from Niagara Falls.

“Aloft Buffalo Airport is a terrific addition to Starwood’s growing portfolio and provides an exciting, new destination for next generation travelers and area professionals with its distinctive design aesthetic and live music offerings,” said Brian McGuinness, senior vice president of specialty select brands, Starwood Hotels & Resorts. Aloft’s momentum continues, and the brand is on track to reach its 100th hotel next year as demand rises across global markets.

The hotel features 153 loft-inspired rooms equipped with the signature Aloft bed and Bliss Bath amenities, plus a 42-inch LCD television and a dedicated electronics game station. Guests can enjoy the brand’s signature W XYZ bar, a convenient grab-and-go food and beverage area, an indoor pool and a 24-hour fitness center. Additional services include complimentary 24-hour airport shuttle service, free WiFi and 600 square feet of flexible meeting space designed for small conferences or business gatherings.

Designed to appeal to modern travelers and local professionals, Aloft Buffalo Airport blends contemporary design with practical amenities. The open, loft-like guest rooms and communal spaces encourage both relaxation and productivity, while the live music programming and social bar create a lively atmosphere for evening gatherings. Its proximity to the airport and downtown attractions makes it a convenient choice for leisure tourists and business visitors alike.

With this opening, Starwood reinforces its strategy of growing select-service, design-focused brands that cater to younger, tech-savvy guests. Aloft properties typically emphasize streamlined check-in, modern in-room technology and vibrant public spaces, allowing guests to stay connected and entertained throughout their visit. The Buffalo location follows that approach, offering essential conveniences and thoughtful touches tailored to short stays and extended visits.

Guests traveling for business will find the meeting space and around-the-clock services useful, while leisure travelers benefit from easy access to regional attractions. Whether flying in or exploring the nearby cultural and entertainment options, visitors to Aloft Buffalo Airport will have a modern, well-equipped base from which to discover the Buffalo and Niagara region.